Have you seen our new window display? We’re celebrating London Fashion Week with Motel HonoLULU, a totally tropical and somewhat disreputable destination where mannequins drape themselves across the furniture, emerge from suitcases and fall into laundry baskets. It’s all in aid of the new Lulu & Co collection, which we launched at Vogue Fashion’s Night Out last week. You can shop the full collection now in store.
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We’ve been having a good rummage through the Liberty archives this week, and came across this retro window by Eric Lucking, who was appointed to take charge of our displays in 1946. Before this each window had been assigned to a separate department, and this was the beginning of our long history of creative and inspiring displays which continue to delight passers by on Great Marlborough Street. Lucking’s work caught the attention of Fortune Magazine in April 1951,
“E. E. Lucking, a leading light in the modern display world, makes of each window a unified composition of form and colour, symbolic, sophisticated, classically simple or dreamily fantastic, sometimes bizarre and surrealist, but always original and imparting to the West End something of that inventive chic belonging to the smartest Continental houses.”
Lucking was one of the first to display male and female mannequins together, and was also fond of unusual props – figures made from wire and straw, bunches of flowers to form heads, and in one memorable case a giraffe with Liberty scarves tied around its neck. The above window was to advertise the Young Liberty boutique, which was opened in 1949.
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We hope you’ve enjoyed our long weekend of pictures from the archive – for installment number four we’ve picked out these vintage Liberty fabrics adverts – they’ve inspired us to make our own little Liberty Print number!
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Feast your eyes on this stunning window display – another one of our favourites from the Liberty archive.
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