Introducing the bespoke beauty service in the Liberty Beauty Hall, where our beauty specialists select beauty and skincare products tailored to you.
This October, a new beauty service is gracing our floors. The Liberty beauty department has introduced its first personal shopping service; we caught up with Personal Beauty Specialist Kylie McMichael about her new role, what her fail-safe products are and her best beauty tips.
You must be excited about the new bespoke service at Liberty, how will this change things for you?
I am very excited indeed! The bespoke beauty service at Liberty is a massive game changer in the way our clients will see beauty products. The biggest issue I’ve found with clients is that once they’ve left the store they’ve no idea how to use the gorgeous goodies they’ve just purchased. I’m providing long term, realistic advice they can implement at home along with tailor made items that are ready for action. Making the service personal makes such a difference.
What first inspired you to be a beauty specialist?
I first saw a gap in the market around 3 years ago whilst shopping for my own kit in Liberty. I was wandering around the beauty hall and thought the benefit would be huge, both for Liberty in helping clients find their dream products and customers who love their products, want to accomplish a look or routine but simply don’t know where to start.
What is the best beauty tip you’re ever received?
Be your own Make Up Artist, Bobbi Brown. As soon as you get to know the way your face works, and the way to keep yourself healthy, you’re golden. You can achieve anything with the right advice
What is your Winter skincare regime?
Keeping my skin hydrated is vital. I have highly sensitised, dehydrated and dry skin. A great combination! I start with Anne Semonin’s Mineral Mask for a really thorough yet kind cleanse, a spritz of Chantecaille’s Eau de Rose de Mai to soothe and hydrate my complexion, finishing off with Kiehl’s Avocado Creamy Eye treatment and Dr Sebagh’s Extreme Maintenance Cream for Dry and Sensitive skin. I also alternate my exfoliating routine, I switch between Anne Semonin’s Exfoliating Mask, and Morihata’s Binchotan’s Charcoal Facial Puff.
Where do you find inspiration for new and different make-up looks e.g. every day wear or wedding makeup?
It’s a cliché, but everywhere! Most things do just pop into my head so I’ll blend different products together in different ways and think, oh I’ll try that on a client if they’re game. Researching my own wedding day make up looks via social media outlets really helped impart wisdom to my clients too!
If you could give one piece of advice about purchasing make-up, what would it be?
Always try before you buy. I’ve been known to go outside the store with clients and a mirror and show them what everything looks like in the ‘real world’. Some ladies get lost in the hard sale vortex, Liberty is proudly different and I’ll do whatever it takes to make our clients happy. If it means applying make-up and showing colour variations outside, in the snow or rain, I’ll do it.
What is your go-to/fail-safe beauty product?
Oh gosh, there are so many in so many different categories! I would go with my favourite at the moment, which would be RMS Beauty’s Raw Coconut Cream. It literally does it all. It removes waterproof make up and you can use it again after to moisturise the skin, it even works wonders on sensitive skins and acts as a mild sun protectant. It’s completely natural and organic which is something my clients really care about. You can also use it post make up application for a natural glow on the high points of the face.
What is the best beauty tip that you can give to someone?
Cleansing your face properly! None of this wipes business, but a swift and luxurious routine that will ensure a healthy glowing complexion. No great make-up application started with dirty skin.
What is your favourite beauty/skincare product at Liberty? Again, so many to choose from! And to be honest it changes on a weekly basis! I’m going to be sentimental and pick the lipstick that made me feel amazing on my wedding day, Hourglass’ Opaque Rouge Liquid Lipstick in Raven. Other than the skin care I use on a daily basis, I love Bobbi Brown’s Intensive Skin Supplement. It transforms acne prone and damaged skin from being tired to calmed and glowing.
How does a typical day of work go for you?
I check my emails and imminent bookings with my morning coffee, picking up any magazines along the way to see what amazing Liberty products have been featured and what catwalk looks my clients may want to imitate. So many of my ladies and gents are media savvy and want to know if the editor’s picks will be right for them. I catch up with my managers and the brands on the shop floor to see what’s new and what treatments they’re offering. All worthwhile consultations start with coffee and cake, so the Liberty Café is the first stop for my booking when meeting me! Post cake we head down to the shop floor to explore the beauty hall and see what really works for them. I’ll continue this until the end of my day, dependant on what they’ve purchased and whether they want it shipped, I’ll arrange to have it couriered to different locations. Occasionally in the evening I’ll attend a press event with one of our brands.
Who should use the bespoke Liberty beauty shopping service?
Anyone that finds themselves at a loss as to what to do next with their beauty regime and wants an unbiased opinion on what will work for them and their lifestyle. Maybe you want to learn something new, maybe you know what you want but don’t know how to accomplish it. Maybe your make up bag needs a complete overhaul and you need advice on starting all over again. The completely confidential service we offer is completely tailor made for each individual, it truly benefits everyone.
If you’re interested in learning from Kylie about new products to benefit your skin and help achieving those high-fashion looks, take advantage of this amazing service and arrange your appointment now with 02077341234 ext 2444 or email firstname.lastname@example.org. Your appointment is £80 per two hour appointment, non refundable booking fee redeemable against purchase.
This year, Get creative at Liberty has a whole range of customisable Liberty print accessories, ideal for gifts or adding a personal touch to your own collection.
Iphis customising with Virgina Ben
If you’re yet to invest in a piece from the Liberty London iphis collection, make sure you place an order this weekend for the chance to have it customised by the brilliant Virgina Ben. Monogramming will be on offer, as well as the chance to commission a totally unique, painted piece.
Liberty print stationery monogramming
Make sure your note-taking is up to scratch with a personalised notebook or journal. These smart leather pieces are only enhanced with gold or silver-stamped lettering. An ideal seasonal gift for those shopping ahead, or simply the best way to make an impeccable first impression in the boardroom.
Flowers of Liberty charm bracelets
These pretty bracelets are a must-have at the best of times, but lucky customers at the event on Friday had the chance to add a Nadia Minkoff charm or two. Shoppers chose from crystals and quirky charms to create the perfect gift or colourful addition to a bracelet stack. If you missed out on Friday, don’t forget you can shop the collection of Flowers of Liberty bracelets online.
Current/Elliott patchwork denim
If you’ve ever had the urge to jazz up your old denim (or invest in a totally unique new pair) then this is the event for you. Talented seamstresses from Sew Over It will be in residence all weekend in-store on the 1st floor to add monogramming and Liberty print patchwork to your Current/Elliott jeans. A brilliant way to give your wardrobe a timely pick-me-up.
If you’re coming down to Get Creative share your purchases and personalised creations @LibertyLondon using #GetCreative
Last month we met Baker & Bray at the Liberty open call. Following the success of their presentation, they are popping in to our Get Creative event with their Liberty print dog accessories.
We caught up with co-founder Richard Thurlby to get the inside track on the latest in canine fashion and of course, all things liberty print. If you’re planning on coming down today make sure you bring your pooch along, small dogs are welcome in the Liberty store.
What are you bringing to Get Creative?
I’ll be going to Get Creative with one of my tailoring ladies, Shushan, who will be helping me out in the store. My trusty dog mannequins – Charles (a Chihuahua) and Arthur (Belgian Vizsla) – will be given the weighty job of standing still all day modelling the jackets and bandanas!
I’ll mostly be showing a selection of moleskin and Liberty inspired tailored hooded jackets and trench coats with a variety of double sized Liberty bandanas. Coming along for the ride (and perhaps to steal the show) are my Boston terriers Milo & Rocco, of course wearing Baker & Bray.
How has your business grown since Best of British?
Ed Burstell was the first person (besides my friends) who I had shown my products to and the response was overwhelming. Ever since the Open Call things have been moving very fast with the business. Very exciting for me!
How did your Liberty print/canine collection come about?
When I first started thinking seriously about going into dog tailoring last September, I bought myself a sewing machine to teach myself to sew. My grandmother who made dog jackets inspired me, so I thought I’d try it myself. The first thing I made was a bandana and went to Liberty to choose some of their amazing prints. I daresay the quality of my sewing was not terribly good, but I feel in love with the prints and the bandanas very adorable.When I was accepted to take part in the Open Call, I thought this was a perfect opportunity to use the Liberty prints again and I really love the jackets that I created.
What’s your favourite Liberty print?
That’s a difficult one, there are so many amazing ones to choose from. I think I’d have to say the Seth Rankin series though – one of the jackets I did for the Open Call was a Seth Rankin Trench and even after the others I’ve been making, this is still the pattern I’m most drawn to.
Do you have any famous doggy style icons?
No I don’t actually – there’s obviously a place needing to be filled by a doggy style icon! Maybe wearing Baker & Bray hopefully?
Do you have a favourite department at Liberty?
It would have to be the fabrics department as I’ve spent quite a lot of time in there! I really love the homeware section as well – I’m an avid cook so love to look around in there and get inspiration.
What’s in store for Baker & Bray?
Most immediately, the launch of the website and hopefully making some sales. Then I’ll start to produce different designs and also a knitwear collection.
Currently going into production this week is a small range of collars and leads, including some in Iguana which are quite unique.
If you come down to GetCreative this weekend make sure to send us a picture of your pooch at @LibertyLondon
We take a look at what’s been happening at Get Creative this week including Alex Monroe bespoke necklaces, jewellery engraving, personalised cutlery and letter pressing.
On the ground floor we have jewellery and fragrance engraving. Some customers took the liberty and bought special Liberty print charm bracelets, then had the silver engraved with names or personal messages.
We’ll be doing this all weekend at Liberty so if you have a loved one’s birthday coming up, or want to be extra organised for Christmas gifts this year before the rush, don’t hesitate to head in-store.
Neighbouring the engraving stand was jewellery hall favourite, Alex Monroe, where custmers could create their own charm necklace. You had the option of gold, silver or rose gold, plus a briolette gemstone and charms. One of our favourites is the popular bumble bee charm – so adorable!
Some of our customers took their Alex Monroe charm necklaces over to the engraving stand and gave it that extra personal touch. You’ll be able to do this too all week with any jewellery item over £80.
If you missed out on creating your bespoke necklace, take a look at our collection of beautiful Alex Monroe jewellery.
Over in Gifts, we had a visit from the stamping masters at The Cutlery Commission. They had many kinds of cutlery on offer for you to choose from and personalise with your own messages. There’s nothing like a little witty addition to your cutlery draw! These make fantastic gifts, so if you didn’t get a chance to pop in today, have a browse of our range from The Cutlery Commission.
We recommend you stop by the workers from Marby & Elm, they’re absolutely charming and will be in-store creating you personalised correspondence cards and note cards with their flatbed Adana letterpress until Saturday afternoon. The retro colours are enough to draw anyone’s eye, cheering up your mail in a unique and fun way.
After seeing all these fantastic creations, why not join us at Get Creative today, tomorrow or Sunday! See what time the workshops are and the other events that are happening in-store. Feel free to post what you’ve created over this weekend, don’t forget to add #GetCreative @LibertyLondon.
The Vogue Fashion Night Out round-up, hosted by Liberty
Last night saw Liberty put on a fashion-tastic event in celebration of the 6th Vogue Fashion Night Out London. Special guests Laura Bailey, Tia Ward and Alexandra Shulman dropped by to see Henry Holland launch his collection at Liberty (and engineer a walk-off), and chat to Yasmin Sewell about her latest lines for Être Cécile.
Shoppers were treated to healthy baked treats by Hemsley & Hemsley and frozen cocktail popsicles by Mahiki Lic, while listening to the sounds of DJ Richard Sloan.Wah Nails, Sian Richards of the London Brush Company and the Liberty scarf styling team were also on hand to make sure everyone looked catwalk and #LibertyScarfSelfie ready.