James Millar’s Print for Liberty Loyalty’s 15th Anniversary Card

Wednesday 23rd April 2014, 11.18





Discover the inspiration behind James Millar’s print design for the the Liberty Loyalty 15th anniversary card.

James Millar print Liberty Loyalty Card

James Millar is the name behind the eye-catching purple and greyscale rose print limited edition card for Liberty Loyalty. Created through layering photographs of roses taken on a recent inspiration trip to Granada. The individual photographs were taken within the beautiful gardens of the world famous Alhambra and then collaged together to create this final design, both abstract in its style and unisex in its appeal.

James Millar Liberty London Head of Design for Fashion and Accessories

“I wanted to create something slightly more unisex so I decided to produce a photographic based design rather than a drawing. I had just come back from a trip from Granada, Spain and I had taken some rose photos whilst in a beautiful garden there so I decided to use those photographs to collage together my design. I also wanted to play with the existing card colours of silver and purple but re-interpret and use them in a new way, hence the colour scheme used in my card.”

When deciding who to ask to design a limited edition print for the Liberty Loyalty 15th anniversary cards, Head of Design for Liberty, James Millar, was an obvious choice. James oversees all accessories for both women and men, including our world famous Liberty scarves, iconic Iphis collection of small leather goods and bags. He has previously worked for leading fashion labels including Jonathan Saunders and Loewe, and is a graduate of the prestigious MA fashion course at Central St Martins, London.





Find your perfect designer jeans with A Date with Denim

Friday 11th April 2014, 12.08




Last night the Liberty denim room was taken over by the Evening Standard’s Orsolya Szabo, who was on hand to hunt out the best jeans for women in our extensive collection.

Liberty denim room

Intimidated by skinny jeans? Not sure how to wear a low-rise waist? Last night our denim room was taken over by stylist Orsolya Szabo, who was dressing lucky customers, answering denim dilemmas and picking out her favourite pieces for this season.

Shoppers browsed the rails while munching popcorn, had makeovers courtesy of Hourglass and got the chance to grill Orsolya and our resident jeans experts – who are totally clued up on all things denim. If you didn’t make it down, make sure to visit the Liberty Jeans Guide; your one-stop destination for the best advice on fit, wash and style.

At the event, Orsolya offered us her top tips for the latest ways to wear denim:

“I’m obsessed with cropped skinny jeans. I’m trying to move away from skinny but the furthest I’ve got is a faded denim, light boyfriend jean. Those are my two favourites at the moment.”

“I wear denim with everything: I start with denim, and finish with denim. I’ll go to work with a T-shirt and a Helmut Lang blazer, then I’ll wear a really embellished top then dress it up with strappy heels.”

“I love Frame Denim at the moment. I think they do the best fit: they look really small, and you think they won’t fit but then they do and it’s amazing!”

Orsolya Szabo stylist


How to find the perfect red lipstick with Hourglass Cosmetics

Friday 11th April 2014, 9.06



The experts at Hourglass reveal how to achieve a stunning red lip using Hourglass liquid lipstick, and the perfect cheeks and brows to go with it.

hourglass cosmetics

Heading up the make-up station at the Liberty ‘A Date with Denim’ event, experts from the Hourglass counter showed shoppers how to create the perfect red lip, and the best products to use with it.

If you’re unsure of which shade to go for, choose a universally flattering red with blue undertones.

“Blue tones usually suit warm skin – blue is quite cool so it offsets the warm tones in the skin. This Hourglass liquid lipstick is really good for both yellow-undertones and English rose skin type.”


Whether you’re going subtle or full-on brow:

“Always use thin strokes to build up the look so it doesn’t look drawn on. Pick a cool-toned colour so the shade stands out. Hourglass brow pencil is wax-based so it keeps the hair in place.”


Then, sweep Hourglass ambient lighting palette over the cheeks.

“Cheeks really depend on the look that you’re going for, but if there’s a lot of pinkness in your skin, you don’t want to go too pink with blusher. Choose a bright pink with a cool-toned base such as Ambient lighting palette in luminous flush to offset more yellow tones.”


The New Nike X Liberty Collection Is Here

Saturday 5th April 2014, 9.00




Welcome back the most sought-after sportswear collaboration in fashion – the next Liberty print Nike collection has arrived!

Nike X Liberty SS14 Collection

Returning once again for another season, the hotly anticipated Spring/ Summer 2014 Nike X Liberty print trainers collection will be available to buy online and in-store from Monday 7 April.

The new collection features some of Nike’s most celebrated footwear and apparel styles transformed by an array of timeless Liberty London floral prints.

Anoosha, a 1930’s print featuring blossom and bell flowers; Lora a print based on a 1970s version of William Morris’ ‘Willow’ pattern; and Crown a design based on various paisley block prints from Liberty’s Merton print works from the late 19th to early 20th Century are three of the prints used for this new collection.

Take your pick from the collection, which includes the Liberty print Nike Air Max 1 trainers, Air Max 90s, Roshe Runs. For the first time, vintage running favourite the Internationalist receives a Liberty makeover, as do basketball classics, the Blazer and the Dunk Sky Hi.

Liberty print Nike trainers

New Nike X Liberty Collection


Nike UK x Alex Monroe: How to get this necklace

Friday 4th April 2014, 13.48



This medal-inspired Alex Monroe necklace is the coveted prize for Nike We Own the Night finishers, presented in a Liberty print box and unveiled exclusively in-store.

Liberty print nike necklace box

10th May will see thousands of like-minded women take to the streets of London after dark for a fitness-busting 10K race. The cause: a portion of your registration fee will go to charity Us Girls Starz, giving young girls a brighter, active future. The prize: this beautiful Alex Monroe necklace.

Designed by Liberty jewellery hall favourite Alex Monroe in his London workshop, the concept is simple: a fittingly fashionable piece that carries memories of the day, yet subtle enough to wear with pride every day.

alex monroe workshop

Presented in a Liberty print box, the delicate chain features gold, silver and bronze-tone discs, each engraved with a Nike momento. The necklace will be unveiled and on display exclusively in-store from Monday 7th April, alongside the latest Nike x Liberty collection of footwear and apparel. The necklace won’t be available to buy though…the only way to get it is to run.

nike and alex monroe necklace

Register here for We Own the Night and run alongside teams from Liberty, Alex Monroe and many others.