Save it With a Scarf Launch Party

Wednesday 11th May 2011, 18.04

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Last night we celebrated the launch of the World Land Trust Save it With a Scarf collection, an exciting collaborative project which directly benefits conservation projects desperately in need of funds. Click or scroll down to read more about the scarves on yesterday’s blog.

Guests included the scarf designers from Winchester School of Art, along with Chairman of the World Land Trust Rohini Finch, jewellery designer Dominic Jones (who helped judge the scarf entries), Cat Deeley and Bip Ling who treated us to some of her favourite songs from the DJ decks. We also spotted Jordan Askill, who has donated one of his beautiful rings for us to give away – to win simply purchase one of the World Land Trust scarves and present your loyalty card at the till point in store or enter your loyalty number at the online checkout.* Good luck!

If you’re not a Liberty Loyalty member you can sign up here

Watch our filmed footage of last night’s event

*Purchases must be made before 9pm on Thursday 31st May.

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Save it With a Scarf

Tuesday 10th May 2011, 12.36

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World Land Trust and Liberty Scarves

International conservation charity the World Land Trust have collaborated with Liberty to create a collection of exclusive scarves. The five prints were created by Textile Design students at Winchester School of Art, and represent conservation projects around the world that are in urgent need of awareness and funds. 15% of all sales will be donated to the World Land Trust.

Winchester School of Art Competition

Over 40 final year students were asked to design five prints each for the project, with each scarf representing one of the World Land Trust project areas – Borneo, India, Paraguay, Atlantic Rainforest and the Keepers of the Wild programme. We took a behind-the-scenes peek at the finalist entries, which were displayed in the Heritage Suite at Liberty. These were narrowed down to a final five by an expert panel including Tammy Tinker – Fashion Assistant at Vogue, Liberty Accessories Buyer Alexandra Stylianidis, Shoe Designer Michael Lewis, Wildlife Artist Bruce Pearson and Jewellery Designer Dominic Jones. The winning students are Evelyn Males Echeverria for Paraguay, Freya Perrett for Rangers, Lollie Dunbar for Borneo and India, and Phoebe Farrell for Atlantic Rainforest in Argentina.

World Land Trust

With Sir David Attenborough as its patron, the World Land Trust has helped to save over 500,000 acres of threatened habitat since it was established in 1989. The Trust always work in collaboration with local partners and non-governmental organisations, and stand by their policy to never own any of the land they help to purchase outright.

Shop World Land Trust Scarves

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Win an exclusive Athena Procopiou & Lucy Hutchings scarf

Monday 7th March 2011, 18.09

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Scarf designer Athena Procopiou and jewellery designer Lucy Hutchings have collaborated to design this beautiful one of a kind and completely unique scarf.

And we’re giving you the chance to win it! All you have to do is answer the following question and click on the link below to enter your details.

Which country was Athena Procopiou born in?

A) Greece

B) Switzerland

C) Turkey

CLICK HERE TO ENTER

The lucky winner will be announced on Thursday 10th March on our Facebook Page.

Shop Athena Procopiou scarves: http://bit.ly/hYuyMU

Shop Lucy Hutchings jewellery: http://bit.ly/hf7sEn

www.athenaprocopiou.com

www.lucyhutchings.com

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Liberty's Brand New Scarf Styling Videos

Thursday 10th February 2011, 17.16

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Go behind the scenes at our beautiful At Liberty Magazine fashion shoot, as Liberty’s expert scarf stylist Lauranne gives her top tips for the chicest ways to wear the scarves of the season.

Film One: The Halterneck

An Athena Procopiou scarf is transformed into a gorgeous halter neck top.

Film Two: The Turban

A Traits scarf is expertly twisted into a turban.

Film Three: The Handbag

The versatility of a scarf! Find out how to make two stunning silk scarves into a handbag.

Film Four: The Flower

Make a square scarf into a flozer headband, c’est très jolie!

Film Five: The Chunky Braid

Lauranne uses an oversized Dianora Salviati scarf for a Liberty twist on a classic round the neck style.

Shop all Scarves

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Liberty Loves Comic Relief

Thursday 3rd February 2011, 11.49

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Liberty is supporting Comic Relief with these gorgeous limited edition scarves and shopper. Each features specially designed Liberty Prints, which have been given a Red Nose Day twist with little red noses hidden within the iconic patterns. Best of all, you can indulge guilt free. £4 from each item sold will directly benefit those in need across the UK and in the world’s poorest countries, as we’re donating the proceeds.

Each scarf is 100% pure silk, and features two transformed prints -  Bourton, which was first produced on dress fabrics in the 1960s and Wiltshire, a leaf and berry pattern that was designed for Liberty in 1933.

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