The Liberty Design Studio Inspires Crowds at Hampton Court Flower Show

Wednesday 9th July 2014, 18.07




The lovely Liberty Design Studio creatives have designed a giant Liberty print-covered letter sculpture for the Hampton Court Flower show.

Last week three members from our lovely wholesale design studio spent a busy few days at the Hampton Court Flower Show, creating a beautiful and inspiring Liberty print patchwork letter ‘I’ to greet the thousands of visitors who will enter over the coming week.

Head of Design Emma Mawston said, “The interior and rear side of the letter represent over thirty years of Liberty history, and the classic designs Liberty is so famous for. The fabrics were arranged in a beautifully random way as we don’t work to specific colour stories when colouring the classics.

The front of the letter is created with blue, pink and purple swatches to blend with the colour the other letters were painted. We started with blues, moving into pinks and then purples. The designs were mainly from the fashion fabric collection with a few classics included. The purple  front of the letter being very apt as it represents the colour of Liberty.

The side on show has more of a graded colour distribution as our seasonal fashion fabric collections are created with specific palettes. The designs are placed to represent from the bottom upwards: earth, grass and flowers with the sky, clouds and sunshine at the top. Prints used were a selection of styles by the Liberty Art Fabrics design studio, The Liberty Archive and 25 artist and group collaborations including Grayson Perry, Rachel de Thame, John Malkovich, Florence Welch and Deborah Landis.”

Visit Hampton Court Flower Show this week to see the design studio’s printed masterpiece and tweet us your pictures @LibertyLondon.


Liberty Celebrates The Henri Matisse Cut-Outs Exhibition At Tate Modern

Friday 16th May 2014, 16.44





Liberty windows celebrate Henri Matisse’s Cut-Outs exhibition at Tate Modern.

Liberty Henri Matisse Tribute windows

This summer, Tate Modern is showcasing a landmark exhibition of Henri Matisse‘s most treasured art works from around the world. A modern art giant, this once-in-a-lifetime show explores the final chapter in Matisse’s career in which he began ‘carving into colour’ and his series of spectacular cut-outs was born. World famous pieces, such as Tate’s ‘The Snail’ 1953 is shown alongside its sister work ‘Memory of Oceania’ 1953 and ‘Large Composition with Masks’ 1953 at 10 metres long. A photograph of Matisse’s studio reveals that these works were initially conceived as a unified whole, and this is the first time they will have been together in over 50 years.

Liberty X Studio Boo Paper Cut-out windows

London is the first city to host the show before it moves to New York’s Museum of Modern Art and then back to the relevant private owners and galleries to which it belongs. To mark this special exhibition, Liberty has decorated its shopfront window displays with installations referencing Matisse’s recognisable coloured paper cut-out technique. We caught up with Liberty’s Managing Director Ed Burstell as he explained the motives and influence behind the displays.

Ed Burstell Managing Director at Liberty

“As a transplanted New Yorker working for the hallowed British institution that is Liberty, I jumped at the chance for my team and I to collaborate with Tate Modern – London’s world famous, iconic, cultural institution. Tate Modern is the first in the world to host this groundbreaking exhibition of Matisse cut-outs, shining a light on the artist’s creative resurgence towards the end of his life, when he refused to let ill health stop him. His cut outs demonstrate his genius through the use of scale and colour in a joyous primal explosion…. simple, but sophisticated.

Our current window scheme is inspired by the work of Henri Matisse, depicted in this current exhibit as well as the general spirit and aesthetic of his work. Liberty approached paper artists and stylists, Studio Boo, about working on a concept that reflects Matisse’s cut-outs, using their signature style of layering and texture building with paper. Paper, being significant to Matisse as well as having a current surge in popularity as a medium. Studio Boo then designed a concept based on Matisse works about the sea. Using similar expressive shapes to suggest the organic matter of the ocean they created windows that have movement and 3D elements, bringing to life the colours and shapes and combining with select products from around our store. As colour and form were both key mediums of expression for Matisse, the Liberty Visual Merchandising team carefully selected items from all departments of the store to complement and animate these windows. All the patterned paper shapes are taken from the seasonal Liberty Art Fabrics collections, with the final window showcasing the new Liberty London Iphis accessories collection.”

Liberty X Tate Modern Henri Matisse windows

Tate Modern Henri Matisse exhibition windows at Liberty

The Liberty ‘Matisse’ window display will run until 16 June 2014.  Henri Matisse Cut-Outs run from 17 April – 7 September 2014.


Team Liberty Take On Nike’s We Own The Night 10K Run

Friday 9th May 2014, 17.28





Team Liberty gets ready to run Nike’s 10km race ‘We Own The Night’

Team Liberty for Nike 10k run


After weeks of training… some more than others, team Liberty is finally ready to run Nike’s 10k race tomorrow evening. ‘We Own The Night‘ is a women-only run, first set up by Nike last year, where 10,000 women take to the streets of East London (aka Victoria Park) at night. This year the run in association with Elle promised to be better than the last, so naturally we thought we needed to sign ourselves up.

You might not have heard, but we’re rather into Nike here at Liberty! So not only was our signing up a mark of our courage, it was also in support of the recently launched Nike X Liberty print collection. We’re still feeling a little too protective over our new Liberty print gear so we won’t be running in it! But we are hoping to get our hands on the exclusive finisher’s necklace designed by iconic jewellery designer and Liberty favourite, Alex Monroe.

It’s set to rain tomorrow, but that hasn’t dampened our spirits. If you’re running tomorrow we wish you luck, too. Why not show you support for team Liberty by tweeting us messages and pictures of your Liberty print Nikes to @LibertyLondon #weownthenight.


Liberty running for Nike 'We Own The Night'


Quick And Beautiful Ways to Update Your Home For Spring

Friday 25th April 2014, 17.01





Liberty’s Head of Design for Liberty Art Fabrics and Furnishing Fabrics, Emma Mawston, offers her top tips on quick and easy ways to update your home for spring.

 Head of Design for Liberty Art Fabrics Emma Mawston

Now that spring is here with its longer days and lighter evenings, turn your attention to your home and brush off the winter cobwebs. Give it a spring clean and take pleasure in sprucing up your interiors with decorative touches. We’ve turned to our Head of Design at Liberty Art Fabrics and Furnishings Fabrics, Emma Mawston, for some easy tips on how to do this.


Ardingly Antiques Fair

1) Visit an antique fair like Ardingly or a vintage shop like North Cross Vintage in East Dulwich and find yourself something unique and original. But here’s a word of warning: Go with something in mind or you could very easily end up buying lots of things you don’t need!

2) Wallpaper floorboards – mix wallpaper with painted boards and painted walls all in tonal colours so they blend together.

3) To make your bathroom walls original and interesting, buy lots of your favourite covers of old paperback books and cover your bathroom walls in them – forget about book-printed wallpaper.


Riley and Hebe prints

4) Cover your living room in a beautiful background wallpaper, like Riley or Hebe. Then hang beautiful pictures on the wall to create a room ambience that is much more beautiful than painted walls.




James Millar’s Print for Liberty Loyalty’s 15th Anniversary Card

Wednesday 23rd April 2014, 11.18





Discover the inspiration behind James Millar’s print design for the the Liberty Loyalty 15th anniversary card.

James Millar print Liberty Loyalty Card

James Millar is the name behind the eye-catching purple and greyscale rose print limited edition card for Liberty Loyalty. Created through layering photographs of roses taken on a recent inspiration trip to Granada. The individual photographs were taken within the beautiful gardens of the world famous Alhambra and then collaged together to create this final design, both abstract in its style and unisex in its appeal.

James Millar Liberty London Head of Design for Fashion and Accessories

“I wanted to create something slightly more unisex so I decided to produce a photographic based design rather than a drawing. I had just come back from a trip from Granada, Spain and I had taken some rose photos whilst in a beautiful garden there so I decided to use those photographs to collage together my design. I also wanted to play with the existing card colours of silver and purple but re-interpret and use them in a new way, hence the colour scheme used in my card.”

When deciding who to ask to design a limited edition print for the Liberty Loyalty 15th anniversary cards, Head of Design for Liberty, James Millar, was an obvious choice. James oversees all accessories for both women and men, including our world famous Liberty scarves, iconic Iphis collection of small leather goods and bags. He has previously worked for leading fashion labels including Jonathan Saunders and Loewe, and is a graduate of the prestigious MA fashion course at Central St Martins, London.